East Texas A&M University Athletics

Convey and promote the Lion Athletics brand and message in a cohesive and compelling way, fostering unique interaction and engagement with all constituents.  

Implement progressive and efficient internal communication lines Develop a comprehensive and responsive scheduling tool for all athletic facilities Enhance methods for educating coaches and staff on relevant internal processes and procedures Emphasize the Lions Helping Lions publication widely Implement digital and social media strategy training for coaches and staff   Promote consistent brand awareness across all platforms Use the “Best in Class” mission on all communication Expand recognition and impact of the Lion Athletics brand  Audit social media accounts to ensure consistency and maximum impact   Foster interaction with T-Association, current donors, and prospective donors Create best practices for engaging current and prospective donors and corporate partners Implement mechanism for former student-athletes to regularly update contact information Formalize strategic collaboration templates with Alumni Relations & Institutional Advancement Create a monthly T-Association / LSP / LCF E-Newsletter Host an annual T-Association event per team